ROI-Driven Lead Generation
Installing an ROI-Driven Lead Generation system into your business is like installing a motor engine onto a sailboat.
Instead of relying on the winds to blow in your favor, all you have to do is push the throttle.
In a world where businesses like to peacock with vanity metrics like clicks, impressions and conversions…we prefer to measure performance based on our client’s return on investment.
For every dollar you spend on marketing, how many dollars do you get back in…
- Sales
- Upfront Cash Collected
- Average Lifetime Profit Per Customer
These are the metrics we obsess over to ensure your business can sustainably grow month-over-month without the struggle of experiencing cash flow shortages or over-relying on outside capital/debt to finance growth.
Matt Lee, Owner
Lee’s Trees & Connecticut Tree Preservation
Local Business Case Study
Matt was one of our first clients when we established in 2015. He was a small independent operator in South Boston that mostly relied on emergency tree removal jobs from word-of-mouth. After deploying our proprietary Local Domination System in upscale neighborhoods for two months, he started getting 2 to 8 inbound calls a day for his services. Within 6 months, he more than 5X’ed his monthly revenue from not just more customers, but also higher-end customers with larger lots of outdoor land who needed premium services on a repeat basis.
By 2019, he expanded into 4 other cities in Massachusetts and got a license to expand into Connecticut as well. As of 2020, he became the preferred tree care company for many high net worth households (eg. Tom Brady & Gisele), Governments (eg. Town of Durham, CT), Country Clubs (eg. Lyman Orchards Golf Club) and higher education school campuses (eg. Wesleyan University & Yale).
Testimonial
“I’ve worked with Dylan since 2015. Within the first 6 months of working together, he helped me more than 5X my top-line revenue. He soon helped us expand into two higher-income cities by connecting us with valuable high net-worth clients who are great to work with and who are still providing continuous repeat business. I’m writing this in 2019 and we have now expanded into over 5 cities in Massachusetts, while entering into the Connecticut market as well.”
The way we help our clients break records with stats like a 37:1 ROI on sales or a 13:1 ROI on profit is through our Darwinistic data-driven approach to building lead generation campaigns.
We first create a set of campaigns based on proven strategies that already work in your market.
Based on the ROI performance of each campaign, we then cull the weak and double down on the strong so that only the best survive.
And then even the best gets continually optimized.
Here is a bird’s eye view on how the system works.
Leads & Sales On-Demand
We find a platform where your ideal clients already spend their time, and then fire up a marketing message (organic or paid) that slices through the market like a hot knife through butter.
A percentage of the people who see the message will respond or click, and a percentage of those people will enter their info to book a sales call.
The end result is that you now have a machine that generates qualified leads and appointments on-demand.
Dan Fauchier, CEO
The ReAlignment Group of California
B2B Case Study
Before working with us, Dan had a 20+ year career in construction before starting his own firm in 2015 consulting the project planning and team management of many iconic landmark developments in the US (including the Stanford Hospital, the LAX Airport International Terminal, the Googleplex expansion and the Salesforce Tower).
While he is one of foremost leaders within his field of expertise, the niche of people who were readily aware and in-market for his services was very small. His team was well respected and repeatedly hired by existing clients, but his pipeline for new clients was heavily reliant on word-of-mouth and highly unpredictable. After crafting a sharper marketing message and deploying our B2B Lead Generation System, we started generating dozens of leads into his inbox per week and filling his calendar with qualified appointments. The traffic targeting was so precise that some of the lead responses turned out to be existing and past clients that got reactivated again.
Testimonial
“Dylan Pan is an exceptional marketing specialist. He marketed his way into my awareness and my company and we’re already better for it. Dylan’s specialized approach is getting me dozens of weekly qualified prospects. Already we’ve gotten 2 new clients and 1 likely large client within the first few weeks of working with me. Dylan combines savvy knowledge, sound marketing approaches, careful listening to the client and diligent pursuit of the plan. His strategies are improving my profitability and efficiency moving forward. He gets results.”
No more relying on word-of-mouth that comes and goes.
No more relying on the unqualified leads that merely window-shop for information and price points.
Only when you have a system for generating sales on-demand do you have a business that can grow with reliability and consistency.
Without one, most businesses experience feast-or-famine cycles and risk failure due to insufficient cash flow to cover expenses (even if the company may be “profitable”).
This transformation is beyond just turning your business into a predictable sales machine.
You will love your business more…because the rewards have finally made your stress, labor and risk worthwhile.
Your employees will love your business more…because they have found a home to contribute to without worrying about “job security”.
Your family will love your business more…because you come home with a smile on your face instead of a frown from not knowing where the next client will come from.
Even investors will love your business more… because it can now grow on its own without relying on your day-to-day involvement (an essential criteria for anyone looking to acquire a company).
If this resonates, make sure to schedule a call with our team to see if this could be a reality for you.
Claim Your Free Consultation
Schedule a free consultation where we can learn more about your business and see if we are in a position to help.
We only make offers to those we know we can generate results for (which isn’t everyone).